CRM Operations Lead

THE OPPORTUNITY

Join Boozt as our CRM Operations Lead and act as the commercial bridge between our CRM strategy and high-impact execution. CRM is a central growth engine at Boozt, and you will play a key role in delivering commercial impact.

You will report to the CRM Director and orchestrate our CRM engine. Your goal is to translate commercial ambitions into customer-centric initiatives and realities. You won't just be managing roadmaps; you will be the commercial sparring partner for the team, ensuring that we are designing relevant messages and delivering measurable business value.

YOUR IMPACT
In this role, you will lead the Marketing Automation Specialist team and take ownership of key cross-functional CRM initiatives.

Your mission is clear:

• Drive repeat purchases

• Increase multi-department buying

• Strengthen the commercial impact of CRM across markets

You will combine structured execution with smart use of data and automation to continuously improve how we activate and retain our customers.

WHAT YOU WILL DO

• Connect strategy to customer value: Define projects, roadmaps and priorities

• Lead and coordinate: Plan resources across key initiatives and coordinate to ensure scalable and stable delivery.

• Optimize operations: Establish and improve ways of working, processes, and governance to support the team’s efficiency

• Drive results: Own and project manage key strategic CRM initiatives, ensuring they successfully drive repeat purchases, higher frequency, and customer loyalty.

YOUR PROFILE
We are looking for an ambitious and proactive profile who thinks like a commercial strategist and executes like an expert. You bring the leadership maturity to manage project roadmaps and a talented team, always asking: “Is this actually creating value for the customer?

• Bachelor’s degree in Marketing, Computer Science, Business Administration, or a related field

• Commercial Mindset & strong business understanding

• 8+ years of experience in digital marketing, marketing automation, or CRM roles (i.e., Account Director, CRM Manager, Experience Strategist)

• Proven expertise in Salesforce Marketing Cloud or similar marketing automation tools

• Familiar with Google Analytics

• Proven ability to analyze data, interpret results, and provide actionable recommendations

• Hands-on experience with customer segmentation

• Ability to design and implement cross-channel customer journeys and lifecycle campaigns

• Proven success in driving business outcomes using data-driven marketing strategies

• Experience mentoring team members and/or leading larger CRM projects

• Strong communication skills to collaborate with stakeholders and present insights

• Fluent in English, corporate language

Apply today – we’re excited to learn more about you!

Please note: As our corporate language is English, only applications submitted in English will be considered. Applicants must also have the legal right to work in Denmark at the time of employment, as this position does not include visa sponsorship or relocation support.

RECRUITMENT PROCESS

Applications are reviewed on an ongoing basis. The process may vary depending on the role, but generally follows these steps:

• Assessments: PI (Predictive Index) Behavioral & Cognitive Assessments to better understand you and your drivers. You will receive these by email from our external partner once your application is submitted. If you have already completed them, you may skip this step.

• Initial Conversation: Candidates who stand out in the initial review will be invited to a short online conversation.

• Interviews: Shortlisted candidates will be invited to in-person interviews.
  
  

BOOZT PERKS

● Great personal and internal career development opportunities

● A culture built on our values of trust, freedom, and responsibility

● Driven and passionate international colleagues

● A generous employee discount

● Healthy and delicious breakfast and lunch, top-quality coffee, and fresh fruit available all day

● In-house gym, onsite masseuse, and medical doctor

● An amazing HQ in central Copenhagen – the iconic, energy-efficient Krystallen building,  recognized for its architectural design and sustainability. Enjoy breathtaking city views and much more!

A LITTLE BIT ABOUT US

We are one of the leading e-commerce players in the Nordics. We offer our customers fashion, kids, sports, beauty, and home on Boozt.com and Booztlet.com.

Our Boozt family consists of +1100 employees from more than 50+ nationalities; our diverse teams help us build an innovative and vibrant workplace.

Our headquarters are in the heart of Copenhagen at Krystallen (Kalvebod Brygge), supported by an office in Malmö and a data science hub in Aarhus. We drive innovation from our two tech offices in Vilnius, Lithuania, and Poznań, Poland, while our fully automated warehouse in Ängelholm is one of the world’s largest AutoStore systems!

We are an equal-opportunity employer that embraces diversity and inclusiveness.

­­­­­­­­­­­­­­­­­Would you like to join us on our exciting journey?